Franchise Gator Names Farrah Kennedy Vice President of Operations
Written by Ginger Watford
ATLANTA, Ga., June 9 -- Franchise Gator LLC, a dominant franchise lead generation and marketing company, is pleased to announce promotion of Farrah Kennedy to Vice President of Operations. The promotion of Farrah Kennedy follows a long association with CEO Kurt Robertson. Kennedy’s position at Franchise Gator was preceded by a similar four-year operational role in another Robertson-led lead generation IT company. Kennedy joined Robertson in 2002 to assist in expansion of Franchise Gator from concept to market dominance, and has played an integral role in supporting growth through development and management of key infrastructure. Founded in 2001, Franchise Gator, www.franchisegator.com, was established to provide franchisors with a quality, yet cost-effective internet-based franchise lead generation service. Now in its fifth year of operation, FranchiseGator.com provides industry leadership with more than 550 clients – or “sponsors” as Franchise Gator prefers to call them. Farrah has focused on providing operational infrastructure required to manage Franchise Gator’s spectacular growth in clients and site users. Her responsibilities involved managing an array of functions, including production, accounting and IT, and her performance has earned respect of colleagues and clients alike. President Steve Syers noted, “We simply would not be company we are today without her planning and vision. Farrah and Operations team enable us to focus our energy on continuing our accelerated growth, safe in knowledge our supporting systems and processes are first-rate.”
| | Autoresponder Services that Boosts your BusinessWritten by Dirk Wagner
In world of ecommerce, millions of sites are fiercely competing with each other to gain new clients. For any ecommerce site to succeed, it must capture interest and trust of its visitors. It is not enough that your site is impeccably designed or has latest in animation or content. You should focus your efforts not only in attracting visitors but also in leading them to make a purchase. There are dozens of marketing strategies you can use to attract more buyers and pump up your sales. One of them is by establishing an excellent and professional reputation for prompt and efficient response.As more potential customers visit your site, you should expect a flood of inquiries and requests for information. This is an excellent opportunity for you to capture more clients and lead them to buying from your site. Thus, it is important that you carry out an efficient and prompt response to every email you receive. The fastest and most effective way to do this is by utilizing Autoresponder services. Autoresponder services use a computer program that automatically returns a prewritten message to anyone who sends an email to your site. It is widely used for responding to consumer inquiries and visitor comments and suggestions. Autoresponder services are also used by e-zines in responding to people who subscribe or unsubscribe to their online magazines. Companies, who send out their e-newsletters regularly, also use Autoresponder services. How can effective Autoresponder services help boost your business? The answer lies in its ability to return a prompt response to any e-mail site receives. By responding rapidly and efficiently, you create a very good impression on your potential customer. Good Autoresponder services help you get important information back to these customers immediately. An effective Autoresponder service helps you communicate your message promptly, creating a sense of professionalism and efficiency that your clients will definitely appreciate.
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